This is an extremely interesting video because it speaks of a couple of themes that I wrote about in my book ‘A life That Counts’.

• Purpose Driven – each of us is unique. There is no one like us in the entire world. We have unique talents, characteristics, personality and make-up. And that is foundational for us to believe we have been designed for a purpose. Every one of us has an inkling that we were born for something bigger. And that drives us as much as chasing the pot of gold and being driven by money.

• Deep Motivation – I have written before about how we are not driven solely by our words and thoughts. That emotions and feelings play a significant role. In fact, our emotions are our strongest, most powerful driver, and often drive us in unconscious ways, well before we are consciously aware of it. eg You don’t need to think about being hungry or tired or scared or embarrassed. These just happen unconsciously and it affects our emotions and our physiology. What this means is that our emotions (our heart) are our primary driver of motivation. This is reflected in deep passion as opposed to conscious motivation (trying to talk yourself into being motivated). That is where the expression comes from – ‘the heart is the strongest muscle in the body’. So never forget that we are driven more by our emotions than by anything conscious. (Knowing your ‘why’ and your purpose are reflections of this).  With that in mind, is it such a surprise what this video talks about ? is it such a surprise that the carrot (eg money) or the stick (eg sacking) that most employers try to drive us with are not as effective as they might otherwise think ?

• Making a difference – we all have a deep seated desire to make a difference in this world. To leave a legacy. To help others.  To live a purposeful and significant life above our own. To live a life that counts ! This is not so surprising. So let’s embrace it and make a difference. For surely the world needs it. And after all – a waterfall starts with a raindrop. Every little bit helps. Be the difference you want to see in the world and let that reflect in your personal world as well as in how that translates into your business world with your staff / colleagues / how you do business.

Fire up and have a great week !